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There was a time not long ago when desktops dominated Web access – Companies needed to create only one primary public-facing interface: their Web site. If the handful of people who had access to a smartphone wanted to access the Web, they had to struggle through the process. We have entered an age where people […]
Three years ago, I embarked on a new adventure: buying a car. For a few years, I’d been driving around in what some would call a “hooptie” that my grandmother gave to me. It was a beloved car, but it was definitely time for an upgrade. Growing up with technology, I began my buying process […]
Mobile Marketing Stats Automotive Dealers Should Know from creativeeyeball
Not long ago, companies were realizing the importance the Internet was having on buying decisions. To remain competitive, car dealerships set up automobile sites to keep consumers informed about current car offerings. For years, these automobile sites have offered information on car pricing, reviews, recalls and more. Before making buying decisions, consumers depended on the […]
Did you know that accord to Search Engine Watch, 72% of consumers want a mobile-friendly site (Click to Tweet)? In addition to that… Almost three-quarters of respondents said they are more likely to revisit a mobile-friendly site. Users are five times more likely to abandon the task they are trying to complete if the site isn’t optimized […]